VILNIUS PINK SOUP FEST MAY 30-31st 2026

VILNIUS PINK SOUP FEST MAY 30-31st 2026

 

The most beautiful love story in the world? No, we’re not talking about Romeo and Juliet. We’re talking about Lithuanians’ love of cold beetroot soup. Pink, fresh, creamy... It’s not just soup – it’s a way of life. More than 93,000 people witnessed this love story in 2025. Come join next year!

Become a partner

Vilnius Pink Soup Fest attracts tens of thousands of participants every year, reaches millions through media channels, and offers exceptional visibility opportunities for brands.

As a partner, you will not only be visible to nearly 100,000 curious visitors across festival venues, but also have the chance to integrate directly into the program – from cold pink soup tastings, iconic pink soup parade to original contests that have already become the festival’s signature highlights.

Get in touch for a tailored partnership scenario:
[email protected]

News

The Pink Soup Train Launches on Riga–Vilnius Route, Bringing a Taste of Summer to the Rails
The Pink Soup Train Launches on Riga–Vilnius Route, Bringing a Taste of Summer to the Rails
Travelers in the Baltic region are invited to embark on a whimsical, flavor-packed journey with the launch of the Pink Soup Train, a specially themed carriage celebrating one of Lithuania’s most iconic summer dishes: cold beetroot soup (šaltibarščiai), widely known as the pink soup.

Enjoy comfort with Vilnius Pass